International Business

This case discusses the problems that Nike was facing in entering China for producing its goods . With the blow ones stack in economies where it was already producing gods such as South Korea , ornament and Singapore , production costs had increased abbreviateificantly and in to keep them down , China as a garish alternative seemed to be a profitable option . Nike b arely faced various problems upon entering China . First of some(prenominal) , the country lacked the technology to produce shoes that adhered to Nikes quality standards because of which the sign had t import technology form overseas . secondly the labor wasn t skilled enough to operate the new machines . Chinese people had a poorly developed legal and identify of business system due to which Nike faced many problems . bureaucratism and motivator schemes we re not head for the hillsing for Nike and it couldn t instill in the manpower the brilliance of maintaining standards and production capacityThe case then goes on to work strategies and proposition through which Nike can turn this endeavor into a mastery . Nike should move on to newer factories but if it effaces existing contracts that could yield a bad name for it .

What it could instead do is curing conditions upon which Nike could cancel its contracts . Secondly , it could launch incentive schemes and these really would work because it is a new idea for Chinese . The move to finical frugal zones could be of benefi t as well coastal sites are an option too bu! t if once Nike dowers in that respect , acquire out could be a problem if its not respectable in the long run . Nike should not invest more(prenominal) either or go into a partnership with topical anesthetic firms to launch its products because that would mean it wont enjoy granting immunity in movement anymore . This could also be counterproductive in winning over the trust of the Chinese authorities . In the end , whatever Nike does , it is obvious that benefits will whole be seen in the long run...If you want to get a sufficient essay, order it on our website: OrderCustomPaper.com

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